The IOVOX Difference
Multichannel Marketing from IOVOX
Optimise your program investment by applying a unique phone number to each referring marketing channel you use to generate call traffic. Whether it's PPC, organic, social, email, or even offline, IOVOX has you covered.
Google Adwords Campaign Integration
IOVOX enables marketers to track call conversions for extensions and call-only ads, but also when a customer triggers an ad, lands on a website, then chooses to call in.
Ad Group and Keyword Level Clarity
While campaign level tracking is helpful, IOVOX allows you to go two steps further by providing call data all the way down to the keyword level so you can track, analyse and optimise your ad spend by identifying which ad groups and keywords drive the most calls.
Referring Channel Insights
Each time a paid search, social, or email campaign is clicked, the number displayed on the landing page is swapped for a unique number representing the channel, campaign, ad group or keyword. For organic search, each time someone clicks an organic link from a referring site, IOVOX swaps the number to associate the call with that referring location.
Website Analytics Dashboard
See all performance data within a dedicated IOVOX Enterprise dashboard, or even from within Google Analytics.
How it works